NHTSA has received 24 owner complaints about the 2023 Toyota Prius, or 6.5 per year on the road — far fewer complaints than typical for a vehicle of its age (complaint index 0.15, where 1.00 is the average of all tracked vehicles). Among the 92 model-year 2023 vehicles we track, it ranks #16 for fewest complaints per year. Against other Toyota models its rate is 81% lower; against other Compact cars it is 72% lower.
Counts are normalized by time on the road, not by sales volume: a popular model generates more reports than a rare one, and complaints are not verified individually. How we count
Limited data: fewer than 30 complaints, so shares and indexes are unstable.
Complaints filed between 2023-06-10 and 2026-08-19. Median delay from incident to filing: 22 days.
24Complaints
6.5Complaints per year on the road
0.15Complaint index vs. all tracked vehicles
4Recalls
4.2%Share involving a crash or fire
9Last 12 months
Analysis
The previous model year (2022) drew 6.8 complaints per year, about the same. The following model year (2024) drew 12.7 per year, more than this one. In its first two years on the road the 2023 model collected 11 complaints, 87% lower than the average vehicle of the same model year.
The most common problem area is Electrical (25.0% of complaints), followed by Transmission / powertrain (16.7%) and Wheels, tires & suspension (16.7%). Electrical complaints are 1.6 times as common here as across all tracked vehicles. 1 reports (4.2%) describe a crash or fire; owners mention 1 injury and 1 death.
Half of the reported incidents happened within 25 months of the model year's start; the busiest period was the second year (29% of incidents). 9 complaints were filed in the last 12 months.
NHTSA lists 4 safety recalls for this model year. 38% of the complaints fall in component areas that a recall addresses.
Complaint index
vs. all tracked vehicles0.15
vs. other Toyota models0.19
vs. other 2023 models0.15
vs. other Compact cars0.28
Complaints in first 2 years on the road · vs. same-year average (11)0.13
Driving at highway speed on Interstate 30. Warning lights came on the dashboard. The Prius began to stall. Could not steer vehicle to shoulder. Prius came to a stop in the outside lane of travel. Rear-ended by Tractor Trailer rig. Passenger died.
Electrical · 2023-06-10 · ODI 11526332 · Crash
The vehicle exhibits an unaddressed factory programming defect where the Plug-In Charge Control ECU fails to enter sleep mode while plugged in or resting.
Transmission / powertrain · 2026-08-19 · ODI 11758058
The contact owns a 2023 Toyota Prius. The contact stated that while driving at an undisclosed speed, the accelerator pedal was depressed; however, the vehicle failed to accelerate as intended. The contact stated that the vehicle lost motive power.
Transmission / powertrain · 2026-08-14 · ODI 11756918
The contact owns a 2023 Toyota Prius. The contact received a recall notification, NHTSA Campaign Number: 26V049000 (Electrical System, Latches/Locks/Linkages)however the parts were unavailable.
Electrical · 2026-05-22 · ODI 11739475
What component failed: The rear plastic trim on my 2023 Toyota Prius cracked without any impact, accident, or external cause. The component is still on the vehicle and available for inspection upon request.
Body & structure · 2026-05-19 · ODI 11738763
Excerpts from complaints filed with NHTSA, trimmed for length. The ODI number is NHTSA's record identifier.
Summary: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius Prime, 2023-2026 Prius, and 2025-2026 Prius Plug-in Hybrid vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
Risk: A door that unexpectedly opens while the vehicle is moving increases the risk of injury.
Remedy: Dealers will modify the rear door switch circuits, free of charge. Owner letters were mailed July 13, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 26TB03 and 26TA03. This recall expands and replaces NHTSA recall number 24V274. Vehicles repaired under the previous recall will need to have the new remedy performed.
BACK OVER PREVENTION:DISPLAY FUNCTION Campaign 25V744000 · 2025-10-30
Summary: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."
Risk: A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.
Remedy: Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.
Summary: Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."
Risk: A vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.
Remedy: GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.
Summary: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.
Risk: A door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.
Remedy: Dealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.
No NHTSA investigation covers the tracked model years.
Frequently asked questions
How many complaints were filed for the 2023 Toyota Prius?
24 complaints were filed with NHTSA for the 2023 Toyota Prius, or about 6.5 per year on the road.
What is the most common problem reported for the 2023 Toyota Prius?
The most common category is Electrical, accounting for 25.0% of complaints.
Does the 2023 Toyota Prius have any recalls?
NHTSA lists 4 safety recall(s) for this model year.
Is the 2023 Toyota Prius still generating complaints?
9 complaints were filed in the last 12 months.
How does the 2023 Toyota Prius compare with similar vehicles?
NHTSA has received 24 owner complaints about the 2023 Toyota Prius, or 6.5 per year on the road — far fewer complaints than typical for a vehicle of its age (complaint index 0.15, where 1.00 is the average of all tracked vehicles). Among the 92 model-year 2023 vehicles we track, it ranks #16 for fewest complaints per year. Against other Toyota models its rate is 81% lower; against other Compact cars it is 72% lower.